I think this comes down to:
- Having the opportunity. He can bankroll it.
- And most importantly what he describes as "I love to experience as much as I can of life."
I think this is quite inspiring and food for thought with risk taking in the business and adventure worlds. It definitely raises some interesting questions on where the boundaries are and thinking through what the risks really are. But in Branson's world I think its a tenacity in being driven into the doing part rather than the being overly analytical. I think with the masses of information we are bombarded with its easy to just not take the plunge and take no risks.
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